The Green Map website provides adaptable tools and a graphic language, while local leaders and residents throughout the world create and populate the cartography with personal, intimate knowledge of places. These inventories turn into practical sustainable living guides for residents, and greener tourism options for travelers. Participants in the mapping process can access the interface online through user profiles and mapping groups, or can participate in workshops provided by the organization. The collaboration between individuals to inform themselves and others about their neighborhood enhances the general public’s knowledge about the area and fosters community building.
The communities then publish their graphic guides with the help of Green Maps, in various formats and graphic styles representative of each project. Green Maps in New York City include the Powerful Green Map, created in the aftermath of the 2003 blackout with the intent of teaching New Yorkers about their energy choices, and possibly preventing future blackouts. Green Maps can act as devices for education and change towards more sustainable communities.
Sites are organized within three main categories: Sustainable Living, Nature, and Culture and Society; icons on the map indicate the subcategory each location represents. Additional information about each place is presented real-time through an interface similar to that of Google Maps. Locations in New York City include East Village community gardens, organic and local food restaurants, and social service organizations. Open Green Map connects the local economy, green development and ecotourism movements, engaging citizens with local environment, climate and equity issues in New York and worldwide.'