23 November 2010

From Crop to Swap - The Journey of Jeans

Sourced from Planet Ark, November 2010



'The way we dress reflects our personality and our lifestyle choices, and increasingly, we're thinking about the environmental and social impacts of our clothes. What really goes into making them? What are they made of, who made them and how were they made?

This video follows the journey of a pair of jeans from crop to swap. It's narrated by Melissa Doyle, co-host of Sunrise on Seven and Big Aussie Swap ambassador.

You can also check out our Companion Guide to the Crop to Swap video. It paints a more detailed picture of the journey of jeans and includes some handy hints on how to reduce the environmental impact of your wardrobe.'

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