'Can we solve social problems more easily if we inject an element of fun? That’s the question behind The Fun Theory competition.
The finalists and winner in this global competition seem to suggest: Yes!
The overall winner of the competition is The Speed Camera Lottery, which got drivers to obey the speed limit by entering those who obey the limit in a lottery. At the same time, those who exceed the limit pay into a fund that goes to law abiding drivers.'
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